Influencer Marketing Blog

2 min read | Nov 27, 2020

Black Friday x rewardStyle

Black Friday has become the largest shopping holiday in America and is quickly...

2 min read | Nov 23, 2020

Influencer-Driven Trend: #LTKshoecrush Boots & Booties

Boots are an annual trend at this point — and an LTK bestseller — but these...

3 min read | Nov 19, 2020

State of the Industry: The Future of Influencer Marketing

As the influencer industry continues to grow into an even larger, more intricate ecosystem, it’s also...

1 min read | Nov 17, 2020

Influencer-Driven Trend: The Puff Sleeve

The puff sleeve has proved to be anything but a fleeting trend. Returning season after...

1 min read | Nov 12, 2020

Have you booked your holiday placements yet?

We're gearing up for our busiest Q4 yet! 2020 has been a year like no other, but consumers...

1 min read | Nov 9, 2020

Influencer-Driven Trend: Camel Coat

The camel coat is a timeless wardrobe essential. An item that proves never to date, even...

1 min read | Nov 6, 2020

Top-Shopped Products in October

Fall fashion is in full force, and rewardStyle’s top selling items of the month have confirmed that this year...

6 min read | Nov 5, 2020

State of the Industry: The Environmental Impact on Influencer Marketing in 2020

The COVID-19 pandemic accelerated change in every aspect of life: work, entertainment, commerce, health,...

1 min read | Nov 3, 2020

Influencer-Driven Trend: #LTKworkwear

After months of hopping onto Zoom meetings with the same old rotation of sweatshirts on — and...

2 min read | Oct 28, 2020

Discover These TikTok Influencers

After seeing exponential growth over the past year, TikTok stars are now the latest...

1 min read | Oct 26, 2020

Influencer-Driven Trend: Leather

Leather and faux iterations have been a staple fabric in designs and fashion house...

7 min read | Oct 22, 2020

State of the Industry: Influencer Marketing Acceleration into 2021

Influencer Marketing Acceleration Continues into 2021

Influencers are forecasted to be the most adaptable...

1 min read | Oct 19, 2020

Influencer-Driven Trend: Sunglasses

A pair of sunglasses can be the ultimate accessory to complete a look—especially...

1 min read | Oct 12, 2020

Discover These LGBTQ Influencers

LGBTQ+ influencers are trusted trendsetters across many consumer groups and bring an unrivaled...

1 min read | Oct 6, 2020

Top-Shopped Products in September

September marks the official start of fall, and with those first crisp, cool-weather days comes a new wave of...

1 min read | Oct 1, 2020

Maximise Your Influencer Marketing Strategy This Black Friday + Cyber Week

In 2020, rewardStyle brand revenue is predicted to grow a +45% YoY across EMEA this Cyber Week. With consumers shifting...

1 min read | Sep 28, 2020

Influencer-Driven Trend: #LTKbeauty

Beauty and skincare have been top trending LIKEtoKNOW.it categories over the past six months....

1 min read | Sep 25, 2020

Discover These 9 Petite Influencers

Consumers follow influencers for many reasons, but a huge draw is connecting with and trusting...

1 min read | Sep 21, 2020

Influencer-Driven Trend: #LTKfit

Some may say the rise in popularity of athleisure and trendy workout looks coincides with the...

5 min read | Sep 17, 2020

Why You Need an Expert in Influencer Marketing Management

Since the start of influencer marketing (IM), we’ve led the way on the industry’s evolution into a proven...

1 min read | Sep 15, 2020

Influencer-Driven Trend: Kitchen Refresh

While we’ve all racked up more hours indoors these last six months, it is no surprise that consumers...

3 min read | Sep 14, 2020

rewardStyle Welcomes Catherine “Kit” Ulrich as New General Manager of LIKEtoKNOW.it

Today, rewardstyle announces the expansion of its executive leadership team with the addition of...

1 min read | Sep 11, 2020

Influencer-Driven Trend: Graphic Tops

Trends may change, but never underestimate the power of a good basic tee. Beloved by influencers and...

3 min read | Sep 11, 2020

Exclusive Insights from rStheCon—the Biggest Influencer Event of the Year

The 8th annual rewardStyle conference—rStheCon—is the biggest influencer event of the year. Our premier,...

4 min read | Sep 9, 2020

Fall Trend Report

With the likes of New York and London Fashion Week going digital amid the Coronavirus pandemic of 2020,...

1 min read | Sep 3, 2020

Labor Day Sales Are 🔥

In 2020, we’ve seen that brands are relying heavily on key promotional moments to lift their sales and...

1 min read | Sep 1, 2020

Top-Shopped Products in August

The influencer is determining consumer purchasing habits now more than ever before. Even as shoppers...

1 min read | Aug 31, 2020

Influencer-Driven Trend: End of #LTKsummer Prints

While this summer may have been lacking in wanderlust-inducing travel imagery, influencers showed no...

3 min read | Aug 28, 2020

In-App Tracking—Why It Matters And Where To Start

Nine years of historical performance data tells us that the consumer journey has drastically shifted....

1 min read | Aug 27, 2020

Discover These 9 Beauty Influencers

The beauty category — think make-up tutorials, product reviews, and skincare routines — is synonymous...